{"id":2373,"date":"2020-11-24T21:41:00","date_gmt":"2020-11-25T05:41:00","guid":{"rendered":"https:\/\/www.lightsondata.com\/?post_type=tva_lesson&#038;p=2373"},"modified":"2020-12-23T23:04:06","modified_gmt":"2020-12-24T07:04:06","slug":"visualization-considerations-for-a-good-data-story","status":"publish","type":"tva_lesson","link":"https:\/\/www.lightsondata.com\/course\/visualization-considerations-for-a-good-data-story\/","title":{"rendered":"Visualization Considerations for a Good Data Story"},"content":{"rendered":"<h2>3 Main Components<\/h2>\n<p>There are 3 main components needed for effective communication. If any of the following components fails, effective communication does not occur.<\/p>\n<ol>\n<li><strong>Sender:<\/strong> who delivers the message<\/li>\n<li><strong>Message:<\/strong> the narrative; what needs to be conveyed by the Sender to the Receiver&nbsp;<\/li>\n<li><strong>Receiver:<\/strong> who is the recipient of the Sender&#8217;s message&nbsp;<\/li>\n<\/ol>\n<h2><strong>Schools of Thought<\/strong><\/h2>\n<p><span><img data-recalc-dims=\"1\" decoding=\"async\" data-attachment-id=\"2519\" data-permalink=\"https:\/\/www.lightsondata.com\/schools-of-thought\/\" data-orig-file=\"https:\/\/i0.wp.com\/www.lightsondata.com\/wp-content\/uploads\/2020\/11\/schools-of-thought.png?fit=1901%2C653&amp;ssl=1\" data-orig-size=\"1901,653\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"schools of thought\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/www.lightsondata.com\/wp-content\/uploads\/2020\/11\/schools-of-thought.png?fit=300%2C103&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/www.lightsondata.com\/wp-content\/uploads\/2020\/11\/schools-of-thought.png?fit=1024%2C352&amp;ssl=1\" alt=\"\" data-id=\"2519\" width=\"749\" data-init-width=\"1901\" height=\"257\" data-init-height=\"653\" title=\"schools of thought\" loading=\"lazy\" src=\"https:\/\/i0.wp.com\/www.lightsondata.com\/wp-content\/uploads\/2020\/11\/schools-of-thought.png?resize=749%2C257&#038;ssl=1\" data-width=\"749\" data-height=\"257\" data-lazy-src=\"https:\/\/i0.wp.com\/www.lightsondata.com\/wp-content\/uploads\/2020\/11\/schools-of-thought.png?ssl=1\"><img data-recalc-dims=\"1\" decoding=\"async\" data-attachment-id=\"2519\" data-permalink=\"https:\/\/www.lightsondata.com\/schools-of-thought\/\" data-orig-file=\"https:\/\/i0.wp.com\/www.lightsondata.com\/wp-content\/uploads\/2020\/11\/schools-of-thought.png?fit=1901%2C653&amp;ssl=1\" data-orig-size=\"1901,653\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"schools of thought\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/www.lightsondata.com\/wp-content\/uploads\/2020\/11\/schools-of-thought.png?fit=300%2C103&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/www.lightsondata.com\/wp-content\/uploads\/2020\/11\/schools-of-thought.png?fit=1024%2C352&amp;ssl=1\" alt=\"\" data-id=\"2519\" width=\"749\" data-init-width=\"1901\" height=\"257\" data-init-height=\"653\" title=\"schools of thought\" loading=\"lazy\" src=\"https:\/\/i0.wp.com\/www.lightsondata.com\/wp-content\/uploads\/2020\/11\/schools-of-thought.png?resize=749%2C257&#038;ssl=1\" data-width=\"749\" data-height=\"257\"><\/span><\/p>\n<p><strong>Focus on Clarity<\/strong><\/p>\n<ul>\n<li>&#8220;The Visual Display of Quantitative Information&#8221; book by Eduard R. Trufte<\/li>\n<li>&#8220;Now You See It: Simple Visualization Techniques for Quantitative Analysis&#8221; book by Stephen Few<\/li>\n<li>&#8220;Show Me the Numbers: Designing Tables and Graphs to Enlighten&#8221; book by Stephen Few<\/li>\n<\/ul>\n<p><strong>In between Clarity and Beauty<\/strong><\/p>\n<ul>\n<li>&#8220;The Functional Art&#8221; book by Alberto Cairo<\/li>\n<li>&#8220;The Truthful Art&#8221; book by Alberto Cairo<\/li>\n<\/ul>\n<p><strong>Focus on Beauty<\/strong><\/p>\n<ul>\n<li>&#8220;The Book of Trees: Visualizing Branches of Knowledge&#8221; book by Manuel Lima and Ben Shneiderman<\/li>\n<li>&#8220;Knowledge Is Beautiful: Impossible Ideas, Invisible Patterns, Hidden Connections&#8211;Visualized&#8221; book by David McCandless<\/li>\n<li>&#8220;Information Is Beautiful&#8221; book by David McCandless<\/li>\n<\/ul>\n<h2>Other Considerations<\/h2>\n<ul>\n<li>Convention and openness<\/li>\n<li>Background and jargon<\/li>\n<li>Need for precision<\/li>\n<li>Presentation medium<\/li>\n<li>Time and interactivity<\/li>\n<\/ul>\n<h2>References<\/h2>\n<ul>\n<li>Information Is Beautiful&#8217;s <a href=\"https:\/\/informationisbeautiful.net\/visualizations\/worlds-biggest-data-breaches-hacks\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\" style=\"outline: none;\">&#8220;World&#8217;s biggest data breaches &amp; hacks&#8221; graph<\/a><\/li>\n<li>Brain Pickings&#8217; &#8220;<a href=\"https:\/\/www.brainpickings.org\/2012\/11\/29\/giorgia-lupi-noble-prizes-visualization\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\" style=\"outline: none;\">A visual history of Nobel prizes and notable laureates&#8221; graph<\/a><\/li>\n<li>Financial Times&#8217; <a href=\"https:\/\/www.ft.com\/content\/085749dc-3cac-11ea-b232-000f4477fbca\" target=\"_blank\" rel=\"nofollow noopener noreferrer\" style=\"outline: none;\">&#8220;The truth about weekend working&#8221;<\/a><\/li>\n<li>&#8220;Killer Visual Strategies: Engage Any Audience, Improve Comprehension, and Get Amazing Results Using Visual Communication&#8221; book by Amy Balliett<\/li>\n<li>TED&#8217;s <a href=\"https:\/\/www.ted.com\/talks\/hans_rosling_the_best_stats_you_ve_ever_seen\" target=\"_blank\" rel=\"nofollow noopener noreferrer\" style=\"outline: none;\">&#8220;The best stats you&#8217;ve ever seen&#8221; by Hans Rosling (video)<\/a><\/li>\n<\/ul>\n","protected":false},"template":"","class_list":["post-2373","tva_lesson","type-tva_lesson","status-publish","hentry","tva_courses-data-visualization-for-data-storytelling","post-wrapper","thrv_wrapper"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>LightsOnData<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.lightsondata.com\/course\/visualization-considerations-for-a-good-data-story\/\" \/>\n<meta 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